Marketing 20
Course Configurations
Suggested Modules for Middle Level Practical and Applied Arts Survey Courses
MARE13
Module 13: Health and Safety in the Marketing Workplace (Core)
Outcome
Examine the benefits of a positive health and safety culture in the marketing workplace.
Indicators
(a) | Discuss the impact of a workplace injury on the injured and others including the employer, work colleagues, family and friends. |
(b) |
Research:
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(c) | Describe the importance and benefits of a positive health and safety culture at work. |
(d) | Define a workplace hazard. |
(e) | Identify potential physical hazards (e.g., exposure to allergens such as perfumes and other scents, sitting for long periods of time and eye strain) associated with office work. |
(f) | Research causes of stress and anxiety (e.g., little or no results from a marketing campaign and time pressures) for those working in marketing careers. |
(g) |
Explain the steps of the hierarchy of controls as a system to prevent hazards and reduce risk of injuries in the workplace, including:
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(h) |
Describe control measures, using the hierarchy of controls, to limit the risk of physical and mental health hazards associated with marketing work including:
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(i) | Compare the hazards associated with working remotely to working in an office environment. |
(j) | Explain why some brands align themselves with safety messaging such as Mission Zero. |
(k) | Develop a marketing campaign that promotes a positive health and safety culture in the marketing workplace. |
(l) | Reflect on personal and collective responsibility for, and commitment to, developing and supporting a positive health and safety culture at work. |
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