Agribusiness 30
AGBU12
Module 12: Agribusiness Opportunities (Core)
Outcome
Analyze processes for selecting and developing an agribusiness enterprise.
Indicators
(a) | Research local, provincial and national resources (e.g., industry organizations, government agencies, websites and financial institutions) that can assist with identifying and developing an agribusiness enterprise. |
(b) | Discuss the importance of accessing these resources for informed decision making. |
(c) |
Examine factors that should be considered when exploring an agribusiness enterprise for potential development which may include:
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(d) | Describe the concept of economic viability. |
(e) | Identify factors (e.g., public trust, environment and economic) that affect agriculture and agribusiness in the local or regional area. |
(f) | Differentiate among resources (e.g., technical, human and financial) required by a variety of agribusiness opportunities such as a tire shop, food processor, greenhouse, berry farm or trucking firm. |
(g) | Examine the role of market research in developing an agribusiness enterprise. |
(h) | Assess various methods (e.g., consumer polls, online surveys and focus groups) for conducting market research. |
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