Communication Media 10, 20, 30
CMED11
Module 11: Effectiveness of Communication (Optional)
Outcome
Create an assessment of the effectiveness of a production based on the message, the intended audience, and the chosen medium.
Indicators
| (a) | Explore and interpret the interrelationship between the message, the audience, and the medium. |
| (b) | Create a rubric using agreed-upon effectiveness criteria and use it to assess a production. |
| (c) | Choose a professional production and critique its success in terms of effectiveness of reaching its target audience. |
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