Food Studies 10, 20, 30

(a)	Discuss the impact media advertising has on consumers of food products.
(b)	Examine the food marketing layout (e.g., food positioning, location, shelf positioning, impulse items, featured displays) of a grocery store.
(c)	Analyze the role of various marketing techniques (e.g., celebrity spokesperson, jingles, slogans, cartoon mascot) used to influence food purchases.
(d)	Investigate food advertising strategies (e.g., convenience, product packaging, perceived value, nutritional claims, shopping local) used to target a variety of audiences.
(e)	Analyze the influence of media and advertising on personal food choices and purchases.
(f)	Examine various marketing techniques (e.g., attractive packaging, free toy, low in fat or sugar) used to influence purchasing of food products.
(g)	Explore the effectiveness of media such as television, radio, billboards, internet, social media and magazines on purchasers of food products.
(h)	Investigate how various techniques (e.g., lighting, props, camera angles, time lapse) are used by food photographers to market a product.
(i)	Inquire into ways social media can be a platform to engage and educate the public regarding healthy food choices, food safety and security.
(j)	Create a marketing awareness campaign to influence healthy food and beverage choices at school.
(k)	Design a marketing strategy (e.g., jingle, slogan, character) for promotion of a healthy food.
(l)	Investigate non-regulated, third-party endorsements (e.g., non-GMO, nutrition claim versus health fact, mandatory versus non-mandatory labeling) and their impact on food choices.

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